BYTHEWAY – an international portal for the transportation, logistics, and warehousing services market
In today's world, logistics and transportation services are becoming increasingly complex and dynamic. Companies regularly face challenges finding reliable carriers, available warehouse space, and relevant offers. Monitoring ads across multiple platforms significantly complicates the process of finding partners and effectively interacting with the market.
To address these challenges, AVADA MEDIA team developed the international information portal BYTHEWAY. This website for logistics, freight transportation, and warehouse rentals brings together all market participants on a single platform. The project's goal is to provide quick access to up-to-date information, expedite the transaction process, and simplify communication between all participants in the supply chain.
BYTHEWAY not only solves pressing market problems but also sets a new standard for online interaction in the transportation, logistics, and warehousing industries, combining convenience, functionality, and modern technology.
What are the development goals and mission of the project?
The project was created to provide logistics and freight market participants with an effective tool for searching, offering, and promoting services. Therefore, our freight exchange addresses the following objectives:
- Unites all market participants – carriers, warehouse owners, employers, and job seekers – in one convenient online environment, allowing them to quickly find information and contacts.
- Simplifies interaction between users , providing a simple and transparent process for posting ads, managing them through a personal account, and communication between platform participants.
- Increases the visibility of your business and offers online by offering additional advertising options in various formats to effectively promote your services and attract customers.
- Streamlines search and moderation processes through automation and a user-friendly admin panel that allows you to quickly process requests, approve ads, and manage content on the platform.
- Utilizes modern technologies —reliable services for payments, authorization, and data management—that ensure convenience, speed, and security of users' personal and payment data.
Thus, BYTHEWAY has become a comprehensive solution to key problems in the logistics and freight market, convenient for all participants.
Who is the BYTHEWAY freight transportation website intended for?
The portal is aimed at a broad audience in the field of transport services, logistics, and related areas. It is particularly useful for:
- Logistics companies and carriers looking for new orders and partners.
- Owners of warehouse premises offering rent or sublease.
- Businesses that regularly handle cargo and are looking for profitable transportation offers.
- Job seekers interested in vacancies in logistics, freight transportation, and similar fields.
- Individuals who need to quickly post an ad for services or find a carrier for personal needs.
Our project unites the interests of various user groups, creating a unified space for interaction and information exchange.
What opportunities does BYTHEWAY offer to users?
This website for freight carriers, clients, and job seekers in the transportation and logistics industry combines the classic features of a job board with modern business tools. It offers features that allow users not only to post information but also to maximize their interactions with other market participants.
- User's personal account
Each registered member gains access to a personal account where they can create and edit ads, track activity history, manage their account, and add information about their company or themselves.
- Detailed ad cards
Ads can be posted in four key categories: freight transportation, warehouses, cargo, and job openings . They are moderated before publication, ensuring the quality and accuracy of the information. Each ad card allows you to add a full description: technical specifications (area, electricity, heating, water, fire protection), price, location on the map, and contact information. This ensures users receive comprehensive information even before calling the owner.
- Advertising tools
Companies can now promote their ads through banners, carousel ads, and priority list positions. This allows them to quickly increase their ads' visibility among their target audience. All features are accessible directly from their personal account, and payments are processed through integration with Monobank.
- Convenient filters and search
Those searching for cargo from direct customers or rental properties can sort ads by price, area, conditions, and other parameters, significantly reducing the time spent searching for the right offer.
- Additional features
The portal features a section with current news, a blog with commenting capabilities, and integration with YouTube videos. This makes the platform not only a bulletin board but also a powerful information hub. Users can stay up-to-date on current industry developments, participate in discussions, and interact with other market participants.
- Integration with external services
Our website for finding freight, drivers, and job openings is connected to several reliable services, making it modern, competitive, and focused on user convenience and operational security.
- Integration with Monobank ensures instant and secure payment processing for ad placement and promotion.
- Apple ID and Google Account allow you to log in with one click, securely and quickly, without filling out registration forms.
- Connecting to Google Workspace is used for data synchronization and communications management. This allows the platform to ensure the smooth operation of all sections, prompt ad moderation, and convenient team collaboration.
- Wagtail CMS is a tool for flexible content management and organization of information sections.
We've implemented integrations that create a convenient and modern user experience, combining speed, security, and process automation.
Platform management and administrator capabilities
The BYTHEWAY portal is convenient not only as a freight search service for carriers, partners, and job openings, but also as an effective management tool for owners. Thanks to a functional administrative panel with an intuitive interface, administrators can quickly respond to requests and maintain order on the platform:
- control all key processes : moderation and publication of advertisements, user management;
- update content – add news, blog sections, edit pages and structure without involving developers;
- Manage advertising placement for users and use these tools to monetize the portal.
When developing the BYTHEWAY freight transportation website, we implemented indexed filters and microdata to improve the resource's visibility in search engines. This helped the owners attract more organic traffic and reduce advertising costs. Thus, we created not just an online service for finding freight, drivers, and warehouse rentals, but a fully-fledged, cutting-edge business platform with management tools, promotion tools, and growth opportunities.
How to use the portal?
The platform is designed to be as simple and intuitive as possible, even for new users.
- Registration or authorization. To begin interacting, you need to create an account using a standard form or quickly log in using your Google or Facebook account. This approach not only saves time but also reduces the risks associated with using weak passwords.
- Ad Management. After registration, users are directed to their Personal Account, where they can immediately add information about themselves and create an ad. To do this, select a service category, add a description with a photo, and submit the post for moderation. Once approved by the administrator, the ad appears on the website. Users can then edit it, improve its search rankings, and purchase paid listings for increased visibility.
- Interface. Once an ad is published, it automatically appears in the general listing, where potential customers can find it through search or filters. Advanced sorting options are available for convenience, such as by price or composition. When viewing the ad card, visitors see all the information, allowing them to make a decision without further clarification.
- Ad promotion. Business owners can also launch advertising campaigns with online payment through Monobank, using banners and carousels to attract a larger audience. Therefore, the BYTHEWAY freight transportation website for drivers and freight owners combines the simplicity of a classifieds board with comprehensive business functionality, while remaining intuitive for all users.
The development process of the BYTHEWAY portal
The experienced AVADA MEDIA team, including:
- Business analysts who studied market needs and formed the concept of the service.
- UX/UI designers have developed a user-friendly and modern interface for users.
- Back-end and front-end developers implemented the portal's functionality in Python (Django), HTML/CSS, and JavaScript, integrated external services and CMS, and prepared the site for search engine promotion.
- QA testers verified the stability of the system, payment security, and ease of use.
The project utilized modern analytical and testing methods, enabling the creation of a product that meets the real needs of the modern market and is ready for scalability.
Project results
The development of the BYTHEWAY portal marked a significant step in the development of the international logistics, transport, and related services market. The platform brought together carriers, warehouse owners, businesses, and individuals in a single environment, simplifying the search for freight, services, job openings, and networking.
As a result, our freight website combines functionality, simplicity, and scalability. It is ready to evolve with the market to remain a relevant solution for logistics industry participants internationally in the long term.
