HoReCa

What software solutions are needed for HoReCa

Modern HoReCa companies need a variety of software solutions to optimize their processes and improve work efficiency. Let's look at the main types of software that are most often used in this area:

• POS systems. They speed up the ordering process and ensure accurate sales accounting. They help manage menus and prices in real time, track inventory, and generate sales reports.
• CRM for HoReCa. Such solutions help improve customer relationships. They collect and store information about guests, their preferences and order history, which allows personalizing service to improve loyalty.
• Reservation management systems. Provide customers with a convenient online interface for quick reservation and payment of rooms or tables, fully automating this process on the company's side. This minimizes the likelihood of double bookings, and also reduces the operational burden on staff.
• Hotel Management Systems (HMS) are comprehensive solutions that automate reservations, check-in, guest service, and room and staff management. They improve hotel efficiency, enhance customer service, and increase revenue by streamlining operations.
• Kitchen and order management systems. Such services automate the transfer of orders from POS systems to the kitchen, set priorities for their execution, display the check composition for cooks, and promptly notify waiters about the readiness of dishes. The combination of these factors allows to significantly speed up the service of visitors.
• Delivery software. Essential for establishments that have their own network of couriers. It helps coordinate routes in real time, track delivery times, calculate fuel, and solve other tasks related to order transportation.

5 Benefits of Implementing Software Solutions for HoReCa

In recent years, digitalization has become the main trend for most business areas, and HoReCa is no exception. But what specific benefits do companies in this niche receive from using innovative digital solutions? Let's look at the points:

• Process automation. Software helps speed up and simplify routine operations such as booking, accounting and calculation of orders, and many others.
• Improving the quality of service. Modern systems track guest preferences and the history of their visits, which allows for a personalized approach to each client, improves the level of service and opens up opportunities for the implementation of profitable loyalty programs.
• Improved control and analytics. The software collects data and provides detailed reports and analytics in real time, which helps you manage your business more effectively and make informed decisions.
• Cost reduction. Automation of many processes allows to reduce personnel costs and reduce errors related to the human factor.
• Increased competitiveness. Using modern technologies makes business more flexible and adaptive to changes in the market. In addition, innovations help attract more customers and increase their loyalty to the brand.

Successful examples of using software for HoReCa

Implementation of software in HoReCa allows companies to significantly improve process management, improve service quality and increase profits. Many large restaurant and hotel chains successfully use modern technologies to optimize their work, implement online booking, launch effective loyalty programs and analyze data.

Let's look at several real cases that clearly demonstrate how digitalization can transform business in the HoReCa sector and provide companies with a competitive advantage in the market.

Kempinski Hotels

Europe's oldest luxury hotel chain, Kempinski Hotels, recognised the need for innovation and invested in implementing a comprehensive property management system across all its properties. This enabled the company to achieve higher levels of operational efficiency, resulting in improved customer satisfaction and significantly increased business profitability.

Starbucks

Starbucks has developed its own Starbucks Rewards loyalty program and mobile app that allows customers to earn points for purchases, place orders through the mobile app, and receive exclusive offers.

As a result, Starbucks Rewards has become one of the most successful loyalty programs in the world. It has led to a significant increase in repeat purchases and contributed to the growth of regular customers. More than 50% of sales in the US are made through the mobile app, which also reduces congestion at the checkout.

Chipotle Mexican Grill

Chipotle, a restaurant chain operating in the US, UK, Canada, Germany and France, implemented Toast POS to improve order management and payment processing. The system allowed the restaurant to effectively manage queues, improve customer interactions and speed up the service process.

Since implementing Toast POS, Chipotle has been able to significantly reduce customer wait times, increase order processing speeds, and minimize kitchen errors. This has resulted in an improved customer experience and increased revenue.

Domino's Pizza

The world's largest pizza chain, Domino's, has developed a multi-functional platform called AnyWare, powered by IoT, that allows customers to order pizza through a variety of channels, including voice assistants, smartwatches, and even Twitter.

With AnyWare, Domino's was able to increase its share of digital sales, improve customer engagement, and speed up order processing. This resulted in significant revenue growth and a stronger market position for the company.

What technologies for software development for HoReCa does AVADA MEDIA use

The technical architecture of HoReCa software can include various programming languages, frameworks and databases. We, at AVADA MEDIA, can work with almost all modern technologies, so when choosing a stack, we rely solely on the characteristics of a specific project and customer requirements.

This approach allows us to develop and integrate robust digital solutions that address the unique challenges of each business and create real value for our clients' companies.

Here are some of the technologies and tools we most often use when developing software solutions for hotels and restaurants:

• Programming languages and frameworks. For server-side development, we can use popular programming languages such as Python, Java, and PHP, or their frameworks such as Django, Flask, Laravel, and Spring. For client-side development, we use standard HTML/CSS, JavaScript, or React.js and Vue.js libraries.
• Databases. To store and manage data such as orders, customer information and inventory, we use relational or non-relational databases - MySQL, PostgreSQL, SQLite, MongoDB.
• API and integrations. RESTful API, GraphQL, SOAP — for integration with other systems, such as payment gateways, warehouse management systems or delivery services.
• Cloud technologies. To ensure scalability, security and continuous availability of software, we can use cloud services for data storage, such as AWS, Google Cloud, Microsoft Azure.
• DevOps tools. Docker, Kubernetes, Jenkins — for automating deployment, management and monitoring of applications.
• Technologies for mobile applications. Flutter, Swift, Kotlin — for developing cross-platform or native mobile solutions that can be used in restaurants and hotels to process orders, manage reservations and other tasks.

Stages of software development for HoReCa in AVADA MEDIA

We offer a comprehensive approach to software development and use all the possibilities of modern technologies to ensure effective digitalization of your business. What stages does the software development process for HoReCa consist of — we will tell you further:

• Requirements study. We collect and analyze client requirements, study the market situation and form a concept for future software.
• Prototyping . We develop the information and technical architecture of the project and visualize it in an interactive prototype, which includes a description of the system structure, its components and the logic of their interaction.
• Design. We create an individual UI/UX design taking into account the preferences of the target audience, business requirements and software functionality. At this stage, our main goal is to make the product as comfortable and intuitive to use as possible.
• Development. Technical implementation of software for HoReCa consists of developing the server and client parts of the product. Frontend developers are engaged in creating a functional interface with which users will interact, and backend developers program the business logic of the project, create and configure databases, and perform all the necessary integrations.
• Testing. We check the functionality, stability of the software, and its compliance with the client's requirements. To do this, our QA engineers test various scenarios of product use, conduct functional and load testing, and also check the system's resistance to vulnerabilities.
• Support and development. After the software is put into operation, we can provide qualified technical support for the project, which may include: fixing errors, monitoring the system to ensure its stable operation, releasing regular updates and adding new functions.

Why you should choose AVADA MEDIA for creating software for HoReCa

AVADA MEDIA is your reliable partner in creating high-quality software solutions for HoReCa. Extensive experience and deep understanding of the specifics of business in this niche allow us to develop individual digital products that not only solve the company's current problems, but also open up new opportunities for sustainable development.

To ensure that the digitalization of your business is as successful as possible, we recommend starting with a detailed discussion of the project with our experienced and highly qualified IT team.