3D motorboat configurator
As part of a series of demonstration solutions for manufacturing companies and dealers, the AVADA MEDIA team developed an interactive online 3D motorboat configurator.
This demo shows what a modern watercraft customization tool might look like, right in your browser.
The interface is designed to allow users to change parameters without any prior experience and see the results instantly. All changes are applied without reloading the page.
Technological implementation
The demo project is built on a modern web stack designed for high performance and 3D graphics in the browser:
Demo functionality
The configurator allows you to change the key parameters of the boat:
- body color (Bottom)
- Frame color
- color of leather elements (Leather)
- deck material and color (Wood)
- choosing a color using a custom color picker
User interaction
The user can:
- rotate the boat model 360°
- zoom in and examine details
- change parameters in real time
- switch finish options
- reset settings (Reset view)
- hide interaction points
- download a screenshot of the selected configuration
- Download a PDF with a commercial proposal and parameters
The model includes interactive hotspots that allow you to quickly navigate to key elements and control them.
AI visualization
The configurator already includes an AI module for generating photorealistic renders.
- generating images based on the selected configuration
- adding environment and lighting
- visualization of the boat as a finished product
Scalability capabilities
The demo already includes a basic cost calculation, which can be developed into a full-fledged CPQ system, taking into account parameters, materials, and pricing logic.
The solution is easily scalable and integrated into a business's digital infrastructure:
- integration with CAD systems for generating drawings and 3D models
- connection of CAM systems for transferring configurations to production (CNC, machining, assembly)
- Integration with CRM/ERP for creating orders, managing transactions, and synchronizing data
Practical application
The solution is suitable for:
- boat and motorboat manufacturers
- water transport dealers
- custom shipyards
- e-commerce and equipment catalogs
What does this give to business:
- visualization of the product before production
- acceleration of selection and approval
- reducing the workload on managers
- receiving a finished configuration from the client
- conversion rate increase
The client assembles the product themselves, and the business receives the finished order.



